Working with Ducati Motor to Create Rich Media Ad Campaign
Capitola Media just wrapped creative on two rich media campaign ads for Ducati Motor.
Ducati ran these on several large ad networks.
Online advertisers impose tight restrictions on the file size and kbps you can deliver into a given ad. We used some creative workarounds to pack in a lot of content into these tiny ads:
These ads had monster (no pun intended) response rates with a total interaction rate of 17.3% !
Here’s what the ad serving company, EyeWonder, had to say: