Posts Tagged with: marketing

Fortune500

By Posted in - Projects on August 15th, 2022 0 Comments

Shooting a commercial for VISA. We produced the following commercial spot for a San Francisco-based fintech firm, TrialPay, that was acquired by VISA. Our video helped promote the launch of their new b2b mobile product.

Read More →

Video Is Social

By Posted in - Hot Topics on June 24th, 2020 0 Comments

All brands should develop a video marketing strategy on every platform and channel that they have access to: Website, YouTube, Vimeo, Facebook, Instagram, Twitter, Pinterest, TikTok, Amazon, blog posts, email campaigns, and the like.

Read More →

Animals On Set

By Posted in - Hot Topics on October 26th, 2019 0 Comments

W.C. Fields cautioned about shooting on set with children and … animals.

So, how do you shoot a commercial when the creative calls for animals in the script? First, you hire a professional …

Read More →

Steadycam Shoot in DTLA

By Posted in - Projects on June 18th, 2018 0 Comments

Here we are shooting a new project on the streets of downtown Los Angeles for an awesome repeat client. Reading left to right: makeup artist, wardrobe artist, steadycam operator, director of photography, sound engineer. Out …

Read More →

A/B Testing

By Posted in - Hot Topics on October 17th, 2017 0 Comments

Machine learning and A/B testing are all the rage. Split testing is a great way to compare different stories and to better understand your audiences’ preferences. Marketers are already testing landing pages, emails, products, headlines, …

Read More →

Resolve vs Premiere Pro

By Posted in - Hot Topics on June 6th, 2017 0 Comments

DaVinci has been well known as a robust color-grading and color-correction platform. While Premiere Pro is a highly respected, non linear-based picture editing platform. Premiere Pro is also fully integrated with Adobe’s other Creative …

Read More →

RED Epic Camera

By Posted in - Hot Topics on April 3rd, 2017 0 Comments

The new RED Epic Weapon features a “Helium” 35.4 Megapixel CMOS sensor (29.90 mm x 15.77 mm, diagonal: 33.80 mm) with up to 8K in resolution (8K Full Format (8192 x 4320), 2:1, 2.4:1, 16:9, 14:9, …

Read More →

Auto Video Production

By Posted in - Projects on March 17th, 2017 0 Comments

Pictured here is an autonomous vehicle ready to roll. The van solves last-mile deliveries. It’s also fully electric. Brave new world! We chased and live-streamed the vehicle making deliveries around San …

Read More →

Video Production LA

By Posted in - Projects on February 6th, 2017 0 Comments

Pictured here is our Sound Mixer in front of the Camera and Art Departments, plus our Stand In. We shot 2 :15 second and 2 :30 second spots for a Fortune 500 consumer packaged …

Read More →

The New MoVI Pro

By Posted in - Hot Topics on January 25th, 2017 0 Comments

Here we are shooting with the new MoVI Pro from Freefly Systems. This rig allows you to execute smooth handheld camera moves. The 360 degree gimbal allows you to compose, move and shoot seamlessly through …

Read More →

Hair and Makeup

By Posted in - Hot Topics on November 20th, 2016 0 Comments

Pictured here is our go-to makeup artist in San Francisco, as she styles one of our talent for a product video production. Producing a video often requires a full crew. Positions can include: …

Read More →

P&G and Disney

By Posted in - Projects on November 18th, 2016 0 Comments

We just delivered a promo video project for P&G and Disney in association with a partner agency, Gel Communications, in Los Angels. The video was produced to promote a new iPhone and Android app to …

Read More →

ARRI Alexa

By Posted in - Projects on November 10th, 2016 0 Comments

Our Director of Photography and Gaffer hung this pretty setup for a recent shoot. We’ve taken over a small house in the Los Angeles suburbs. Here we are in the living room of …

Read More →

Stand Up Interviews

By Posted in - Projects on September 19th, 2016 0 Comments

Our Stand-In marks the spot for executive interviews with the founder of the Markkula Center for Applied Ethics at Santa Clara University, California. Soon to take that spot will be Mike Markkula. He was …

Read More →

Video Production LA

By Posted in - Projects on June 30th, 2016 0 Comments

Our principal actress is on her mark. The Director of Photography is ready. The 2nd Assistant Camera Operator is ready to follow focus, as our lead exits our awesome location.

Working with Sony’s …

Read More →